Importance of Internal Linking

I’ve written about internal links before but I’ve never really explained what internal links are. This was stupid of me because there could be a lot of newbies out there who have no idea what I’m taking about. Simply put an internal link connects one page of your blog or website to a different page on the same site. The image below shows internal linking in its most simplified form.

internal linking

Image made with the Logo Creator

 

 

Why you should do this will become evident as you read this post.

5 Reasons For Internal Linking

  1. Makes Google happy: Internal linking makes Google happy. Google likes internal linking when it’s done properly. This means you don’t just link to other pages within your blog/website for the sake of it. All internal links must add to the readers experience by enhancing the informative value of the post. Sending them to a completely unrelated article will only upset them losing you a possible follower.
  2. SEO or Search Engine Optimisation. This would be one of the most important reasons because getting your SEO right increases your traffic which in turn increased your potential for making money.
  3. Decreases your bounce rate. The bounce rate of a site is the percentage of people who leave your site after viewing only one page. Supplying relevant internal links will encourage your readers to explore more of your site decreasing your bounce rate.
  4. Increasing the time on your site. The longer a person spends on your site the better.The message sent to Google by people ‘bouncing’ straight away is that it hold little or no interesting relevant information. I’m sure this is used in Google’s algorithms which will hurt a sites SEO.
  5. It enhances a users experience while visiting a site. The more relevant information you can supply a reader the better. Linking to relevant information within your site will fulfil this important requirement.

So, internal linking is more than just SEO. It also gives the readers the best experience while visiting your site. And isn’t that the most important factor?  :thumbup_ee:

 

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Update on One Click Video Ranker

A while back I wrote a post about a new plugin I’m trialling on my Online Sports Betting site. That post was called How To Get Google To Send You More Traffic. That plugin is the One Click Video Ranker plugin. The reason I bought the plugin was because it was supposed to generate all this extra traffic. Apparently I didn’t even have to write any extra posts either. I just had to have videos existing within my posts and the One Click Video Ranker would do the rest.

Make 10 times your investment back within 60 days, or get a full refund. No questions asked.

Why am I making this offer? Because I know you will LOVE it, and come back for more. You can be downloading the plugin and bonuses in less than 30 seconds from now.

I wrote that post on July 9th so it’s only been about 6 weeks. So far there hasn’t been much of a traffic increase. The One Click Video Ranker has brought a few visits but it certainly hasn’t created any revenue. I didn’t think it would though. Bring any revenue I mean. I always thought that was a silly promise to make because even if it increased the traffic tenfold there’s absolutely no way that would increase your revenue by that amount.

I’m not at all fussed about the revenue side of it though. Like I said I never believed that the statement would prove to be true. I believe I mentioned in that post that even if I didn’t “Make 10 times your investment back within 60 days” I wasn’t going to ask for my money back because I liked what the One Click Video Ranker provided for me. A greater SEO ability to improve my sites ranking. I also discovered something else about the One Click Video Ranker.

We all know how Google dislikes broken links. I think its safe to say that your visitors detest broken links even more because they don’t like being directed to sites that no longer exist. I believe the same to be true when it comes to videos. How many videos do you have on your blog that no longer exist or work? How would you know without physically checking every post that had a video in it?

One Click Video Ranker Finds Broken Video

Yep, and I don’t even think that the developer knows the One Click Video Ranker has that added feature. If he does I don’t think he’s promoting it. I only discovered it today when I was checking the Sports Betting Video Sitemap.

One Click Video Ranker

The above screen capture shows there seems to be a problem with two of my videos. After checking the first video got this error message.

Screen Shot 2014-08-25 at 3.57.31 pm

The second video simply said This video does not exist! Because of the 1-click Video ranker plugin I was able to easily find those nasty ‘broken video’ so I could resolve what could have been an annoying problem for my readers.

 

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Google Front Page How Do You Do It

The Google Front page is  something everybody is dreaming about. Problem is unless it’s a popular search term it’s a waste of time. What’s the point of being on the front page if nobody is searching for those keywords?  :wallbash_tb:

When I first launched Ez Esports Betting a couple of months ago I got tired of looking to see how it was doing in the SERPs. I think I gave up looking after page 16! Some two months later and it’s doing a whole lot better. How much better? Why, I’m so glad you asked.

Google Front Page For Ez eSports Betting

  • EZ eSports Betting #1 Yep, I’m now number one for ez esports betting. Not bad from being non existent to a #1 position.
  • Ez Sports Betting #12 which puts it on the second page. With time I’m going to get that on the first page as well.
  • Easy eSports Betting #1 After all, not everyone is going to search for EZ because the spelling is all wrong. Easy is the more likely search term, although ez falls easily off the tongue.  :tongue_laugh_ee:
  • Easy Sports Betting is actually on page 10. Reckon I’ll have to work on that some.
  • eSports Betting #19 That actually turns out to be the most popular search term used to get to my site. The image below shows the top 10 search terms.

Google Front Page

Notice how high up the list the term sports babes is. Those keywords appear at #8! Hot Sports Babes also appears at #8! What is really pleasing is that both these terms were nowhere to be found when I first started my sports betting blog.

I’ve done it all without having to pay for any SEO. This shows that blog commenting still works. It also shows that a blog is a lot better than a normal website when if comes to getting a Google front Page listing. The reason for this is simple. Because blogs are so easy to update they get updated more often than your static website.

Take my Hot Sports Babes posts as an example. If I had only posted one post there is no way in the world that Hot Sports babes would get a #1 Google Front page. It’s only because that I continue to do updates on hot sports babes that the search term continues to rise in the SERPs.

In time I’m hoping that as I continue to write about my chosen search terms it will only be a matter of time before I overtake my competition for those search terms.

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