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Archive for 'opinion'

Duplicate Content And Article Theft

Monday, February 2nd, 2009 at 10:06 pm

Comments (53)

I read a post today on duplicate content and Google’s possible reaction to it and it got me to thinking. I thought that the consequences of having duplicate content on your blog goes way beyond what Google thinks and has everything to do with what your readers think about it. I’m not talking about those of you who have multiple blogs that duplicate their own articles. Heck, even I do that as it’s added exposure and it is also interesting to see the reaction it gets on each blog. Having said that, I do try to add additional content, whether it’s in the form of an introduction or just something new that came to me when transferring the post.

I don’t even have a problem with bloggers who copy and paste entire articles as their post, apart from the fact that I think they are going way beyond being what I consider to be a lazy blogger. What I do have a problem with is when they do not mention that the article is not their own thereby letting their readers assume that it is actually original content. This goes beyond plagiarism as it can only be considered content theft.

I prefer to link to an article that I really like rather than taking the easy way out and just doing a copy and paste. The benefit to this is that it allows me to add my own thoughts to the article I am linking to resulting in my own original content, something that I believe many readers prefer. You could also do a direct quotation from part of the article as long as you give attribution to the original author. You should never, ever post an article leaving others to believe it is your own because when you are found out, and you will be found out, you would have ruined all your credibility as a professional blogger.

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The Parable Of The Employer, The Employee And The Blogger

Friday, October 31st, 2008 at 9:37 pm

Comments (18)

Lucifer, the main protagonist of Paradise Lost...

Image via Wikipedia

There was an employee who throughout his employment did an OK job and was considered by his boss to be a half decent bloke. There came a time when the employee wanted to try his hand somewhere else and he handed in his notice. His boss was sorry to see him go but thanked him nevertheless and tried to make his remaining days pleasant ones.

On the final day the employee left without even saying goodbye. The boss, short a man, had to do his job only to find that he had not done it properly leaving him to clean up the mess. I tell you that the boss will only remember the mess his former employee left and will not remember all the good that he had done previously.

The moral of this story is not to stuff up your good reputation by slacking off on your last day as it may come back to bite you in the ass.

There is a lesson here for all bloggers to take heed of, that every post is important and a blogger should only submit a post if it is the best that he can produce. This is especially true for those bloggers who have committed to post at least once everyday. I say to you, that it is better to miss a day or two rather than to publish a sub standard post.

The thing is that you never know which page a visitor may land on and it may well be that one post that should never have been published. It could cost you a subscriber or at the very least increase your bounce rate. Do it often enough and your reputation as a reputable blogger is sure to suffer. So, take my advice and scrutinize every post before hitting the submit button, and if you are not completely satisfied, it is far better to delete or to save it as a draft in order to tweak it for a later date.

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