External Links And Why We Should Link To Other Bloggers

External links are very important for many reasons, SEO not being the least of them. Something I don't do nearly enough is link to other bloggers. I know I should but I don't because I don't have the time to do it properly. There are many really good reasons why we as bloggers should link to not only our fellow bloggers but to any relevant site that adds value to our post.  The Importance Of External Links Even though this fact has been out since February of this year I've only just come about it today. It was a video of Matt Cutts answers the following question. Hi Matt, does the big G have a version of the search engine that totally excludes any backlink relevance? I'm wondering what search would look like and am curious to try it out. Matt Cutts And External Links We don’t have a version like that that is exposed to the public, but we have run experiments like that internally, and the quality looks much, much worse, It turns out backlinks, even though there’s some noise, and certainly a lot of spam, for the most part are still a really, really big win in terms of quality for search results.” “We’ve played around with the idea of turning off back link relevance, and at least for now, backlink relevance still really helps in terms of making sure we return the best, most relevant, most topical set of search results. Now I know Matt is talking about backlinks but…

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Google Updates And The Disavow Tool

I've been getting all these emails lately from people wanting to remove links to their sites from comments left on my blogs. I had a bit of a chat from the author of one of those emails and apparently he's been paying someone to leave comments on blogs for the purpose of getting backlinks. Unfortunately those comments weren't of the best quality and now because of Google's latest "Penguin Update" he and a lot of other web-masters are scared shitless because Google is now penalizing them for too many poor quality and "SEO Optimised" links. You see, this is why I do all my own work when it comes to commenting on other blogs. That way I get to choose the blogs and I make sure that only leave good comments and I don't over do any SEO optimised key words. Those of you who are my regulars know how I've always said that you need to take control of your own blog and how paying someone else to do your posts or write your comments means that you lose a fair bit of control. Only you can police the type of comments and the blogs that they are left on. The problem now is that not everyone will take the time to remove those comments. Heck, I'm not so sure that I will continue to do it unless I'm compensated for my time. I suppose Google realizes this and that is why they've recently come up with their Disavow Links in their…

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The Argument For Paid Reviews

Paid reviews have always been a hot topic amongst bloggers. There are those who are all for it, those who are absolutely against it and those aren't sure where they sit. Personally I'm all for it as I believe it's a great way to generate income, and I must admit this has to be the strongest argument for it. I would say the fact that Google disapproves of paid reviews and would Google Slap the PR off of any blog that would dare to partake of this lucrative money spinner is more than likely the strongest argument against it. I've even read some blogs where the bloggers are so against others doing paid reviews that they are quite willing to tell Google on them, something that is actually encouraged by the BIG G! You have to ask yourself why Google is so against paid reviews, and they will tell you that it messes up their algorithms when paid posts passes on PageRank. Matt Cutts will also tell you that one of the reasons is that they do not want paid post passing PageRank to sites that talk about brain tumors, colon cleansing or certain loan companies as some of these may be less than honorable. The problem is if you search any one of these terms you will find that Google has it's own sponsored links which would make one assume that the real reason is they do not want others to get in on the action. Think about it, every paid…

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