As it’s been just under three months since the birth of Buy Online Lottery Tickets I thought it would be a good time to do an update on how things are going. To date I’ve pretty well kept to the strategies outlined in my How I Am Marketing My Online Lottery Niche and I’m sure that those of you who have read that post would be interested in hearing how things are tracking so far.
Naturally an important part of any successful site is traffic and the cheapest way to get traffic to your site is to rank highly for your selected keywords. I used Market Samurai to help me choose the domain name buyonlinelottotickets.com so it shouldn’t be too hard to figure out what keywords I was aiming at….Buy Online Lotto Tickets
OK, let’s see how I’m ranking for these, and other closely related keywords.
SERPs For Buy Online Lotto Tickets
For those of you who don’t know, SERPS stands for Search Engine Results Page and getting a good result in the SERPs means getting on the first page the search engine results.
- Buy Online Lotto Tickets: I still don’t rank for Google but I’m #1 on Yahoo and Bing
- Buy Online Lottery Tickets: Again, zip for Google but #1 on Yahoo and Bing
- Buy Lotto Tickets Online: Google is such an arse because they still won’t rank me
At least Bing and Yahoo are more generous as I’m #2 with them - Buy Lottery Tickets Online: Yeah, you guessed it, nothing on Google but #2 on Bing and Yahoo.
Sort of makes you wonder what Google’s problem is doesn’t it?
What is really weird is although they don’t recognise it as far as SERPs go, they’ve see fit to grace it with a ranking of PR3!
Even some of the internal pages have received a PR1 ranking. That alone would make some bloggers a little green with envy. 
Analytic For Buy Online Lotto Tickets
While it appears to have flatlined there for several days, that’s only because I forgot to transfer the Google Analytic code after updating the theme. Even so, you can still get a rough idea on how the site is tracking and while traffic is still relatively low it’s to be expected considering the age of the site.
As for the traffic sources, 33% have been sent from search engines, a number that will increase once it starts ranking highly in Google.
The only thing left to tell you is how much income the site is actually producing. So far, it’s only made a couple of conversions but at least they are producing a small but steady income. I still have high hopes for the site and I’m sure that over time as I continue to grow my member base it will provide me with a nice steady income.

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The beauty about the way I’m utilising Zaparena is I don’t have to have it’s ads on my lotto site and I do this by incorporating it’s ‘teaser’ feature. You see as soon as you send 20 people to Zaparena you’re allowed to post a teaser on their site which to all accounts is an ad. As I have several teasers on offer I decided to use them to promote my online lottery site.

Do that for me and I will return the favour. Leave a comment and I will leave a comment on one of your lenses. In other words you scratch my back and I will scratch yours.




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