The List Is All About YOUR Money

When they say the money is in the list they are right on the money! The money is in the list but the problem is that most of the time it’s your money and not the other way around. If you think about it, most of the time, the person whose list you’ve just joined doesn’t care about you at all. The last thing on their mind is making you a fortune because all they’re really interested in is increasing their own.

It’s like when you used to get those phone calls telling you that they can show you how you can make a couple of thousand dollars a week. Now they ask for your email address so they can send you the information promising you a followup call. What do you think that followup call is going to be all about? They’re going to try and sell you something, that’s what!

How Not To Get Sucked In By Lists

Send Me Your Money

Send Me Your Money (Photo credit: Wikipedia)

The way I look at it if those guys were making so much money why are they bothering me with it. It’s not because they want to share their good fortune, although that is what they want you to believe. Nope, they need you to buy whatever they’re selling so they can continue to live the life they’re used to.

The guy behind almost every list you’ve joined is just the same as the guy making those obnoxious phone calls. They don’t care about me, they’re only interested in getting their hands on my hard earned money. If they really were interested in me they would do more than just send me some generic email in the hope that I would buy whatever it is they were selling. You’d think the least they would do would be to personalize it somewhat. I don’t mean that they should send a different email to everyone on the list either. Nope, what I mean is they should personalize it by writing something that tells me exactly what it can do for me. Most won’t though because they have no idea what the product their selling does because they haven’t actually outlaid the money to buy their own.

But never mind all that. You want to know how not to get sucked into buying stuff from lists you’ve subscribed to. Read the rest of this entry

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How To Prune Your List Using MailChimp

It’s been well over a month since I wrote the post about pruning my list to get rid of all the deadwood. By deadwood I’m referring to those subscribers who have never bothered, or hardly ever, to read my emails. Normally I’d just let them go to build up my list numbers except that I’m rewarding my list members by placing a link to their site from my List page and I figured it just wasn’t fair to reward them if they weren’t holding up their end.  :noway:

That post included a youtube video showing my readers how MailChimps star system highlighted the quality of your subscribers. This post has a video which shows how to use that star system to separate the good subscribers from the bad ones.

Pruning Your List With MailChimp

I have to admit I was surprised how simple the procedure was and I am really glad that I did it. I have to admit there were a few bloggers who were regulars and I struggled with the decision as to whether or not I should delete them with the general culling and in the end I decided it was the only fair thing to do.

 The Positives Of Pruning Your List

I know that there were a few comments in that first post where people thought I was crazy for pruning my list as they felt that the deadwood may actually come to life one day.  :lol_ee: Well, as far as I’m concerned deadwood is deadwood and you’re better off clearing them out of the way so you can concentrate on growing your live limbs.

There are also certain positives for pruning your list.

  • If you have a large list and are paying for the amount of emails you’re sending out pruning your list will reduce those costs.
  • Having a more dedicated list will also improve your open and click through rate which will give you a nice warm fuzzy  feeling when you check your campaign reports  :party:
  • In my situation I know I am only rewarding those subscribers who are actually interested in what I have to say which is as it should be.

I’ve also made sure that any new subscribers know what to expect when subscribing to my list, that I only want dedicated members, ones who actually read my emails occasionally and that I will be pruning my list on a regular basis.

What’s that, how many did I cull in the pruning process? Reckon you’ll have to watch the video to see that.  :hi_:

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Why Do People Unsubscribe From Your List

I’ve never really liked lists that much, in fact I have disliked them with a passion the reason being that almost every list I have ever joined did nothing but try to coerce me into buying a product that is supposed to make all my dreams come true. There is an old saying, ‘once bitten twice shy’ so you’ll only ever suck me in once. That being the case I have shied away from lists and had even vowed never to start one of my own.

I then wrote a post telling everyone why I, the person who has been shouting to the blogosphere how much he hates lists, decided to start one of his own. Since then my list hasn’t gown all that much, it now sits at a huge 35. It would have been 42 but I have had 7 people unsubscribe, which brings me to this post, why did they unsubscribe? As far as I know I haven’t done anything untoward to upset anyone. I know I sure as hell haven’t pushed any affiliate links down anyones throat. I only send out emails to notify my subscribers of when I’ve published a new post which is what I said I would do. I even show them some love by listing them on the My List page which for many is a one way link and you know how much Google loves them.

Monkey bidnessThe thing is that even though the feature is there no-one has taken the time to give me some feedback as to why they unsubscribed and without that information I have no idea what I’m doing wrong. Heck, I may not be doing anything wrong at all, it may be that they just decided they didn’t like my style of blogging anymore and I can understand that. People change and people move on, I get it.

Anyway, here is a copy of my last email;

Google+ Is In Town

G’day << Test First Name >>

Welcome to a new weekend and a new post. I am pretty excited about this one as I’ve just been introduced to Google+! That being the case my post is about my first impression of Google+.

If you haven’t had an invite yet email me with the email you want me to use to invite you and I’ll get right on it.

Thanks again for subscribing.

Until next time, look after yourself.

Peter

That’s pretty well what my emails are like. I keep them short and sweet because I know how busy everyone is and besides, the reason why people subscribed in the first place was so they could be notified every time I published a new post. Or at least that is what I thought?

So my loyal readers, I ask you, what possible reasons can people have for unsubscribing to my list? No poll for this post as I think that would be too limiting, just your opinion will do. :thumbup_tb:

About Peter Pelliccia"