The other day I happened upon an interesting post written by Dan Sumner titled 8 Product Promotion Tips You Won’t Want To Miss. As I am want to do with interesting posts I left a comment, one that disagreed with one of the points that Dan made in his post. I got to give it to Dan, unlike some other posts where I disagreed with the blogger, Dan was most professional and we had pleasant discussion about it and by the end of it we both gave in a little saying that we were both partly right.
The discussion was about the the following point in Dan’s post.
Importance of the product – As I mentioned above. Your subscribers need to know how important this product is to them. One email just isn’t going to cut it. You need to email every day to get the message across. Drill it into your subscribers that they need this product. Many people need convincing that they need something that works!
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