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The Good The Bad & The Ugly of Lists & List Building


These days it doesn’t matter where you go, you always read the same thing, “The Money Is In The List!” Yep, no matter who you talk to they’ll all tell you that the only way to make it online is to have a list. Only the other day I was reading a review that some A Lister did on someone’s blog and he basically told him that he didn’t have a hope in hell of getting anyone to subscribe to his List because he wasn’t offering anything of value that would encourage them to subscribe.

Yep, it seems the only way to suck people into subscribing to your list is to give something away. The problem is that most people haven’t got anything to offer and so they put together some crappy Ebook that promises to reveal their secret to success even though the majority of the time the author is struggling to make a buck himself.The good the bad and the ugly of list building

The thing with lists is that just like you need targeted traffic to your blog to increase your chances of a sale, it’s just as important to sign the right kind of people to your list if you expect to sell them anything. Take for example a talented web designer who’s offering free templates to those who subscribe to his list. He may get hundreds of people opting in but he won’t have much success of making a sale if he then tries palming off life insurance. Once he sees that doesn’t work this failed marketer then starts sending out more emails trying to push other affiliates that he’s promoting only to find that instead of making sales his list is actually decreasing.

It’s unfortunate that the ones actually making heaps of money out of lists are the same ones who have attained Pro Blogger status because they have credibility. They will tell you that the only way your going to succeed is if you buy their Ebook, something they offer to you at a price after wetting your appetite with their freebie opt in product, and it’s that very credibility that causes people to buy it. Once they’ve bought it and they find it’s not working for them do you think they will tell others they made a mistake? Nope, instead they rave about how good it is thereby increasing the credibility of the author and hoping to make their own sales as an affiliate.

Keeping this in mind the only real and moral way to make money from a list is to get quality subscribers. This means if you’re going to give them a product, or a teaser that will lead to buying the actual product, it has to be actually worth something to them otherwise they’re not going to buy future products and you’re going to shoot down your credibility all to hell.

Unfortunately this form of list building takes a lot of time and effort to build a sizable list but the positive of this list is that although it’s a lot smaller the potential for conversions is a lot higher.

To summarize, if you’re going to build a list there is one very important thing you should keep in mind…

  • Do not go for quantity of subscribers, go for quality because the strength of the list is not in the numbers but in selecting those who are interested in what you are promoting.

In my post Why The List Hater Has His Very Own List I wrote about why I started my own list which was quite a shock for my regular readers as they knew how negative I was about having one. I don’t expect to make any money from this list but I’m hoping it will increase this blogs readership.

So if you want to join a list where you will never be spammed and will only receive an email to your inbox when a new post is published then you should definitely join mine. Subscribe To WassupBlog’s New Posts! Who knows, I may even add something personal about myself in some of those emails. I’ll certainly try to make them entertaining and informative. As an incentive to join I will select some posts from my subscribers and include them in the mail out. As the list grows I believe there will be a great potential to send traffic to my loyal subscribers.

Speaking of link luv and promotion if you have a blog that supports commentluv, keywordluv and is dofollow I suggest you head on over to Kimberly’s post Can You Help Me Find The DoFollows! Leave a comment on her blog telling her that you qualify and she will include you in her post listing all these special blogs.

Those of you who are serious about building quality opt in lists may find some of the following reading material to be quite helpful.

  • List Building Quick Tips – Latest 2010/2011 Version – How To Instantly Triple The Size Of Your Customer Lists Using Opt-Ins
  • Opt-in List Building For Beginners – The Essential Step-By-Step Guide To Building Your Very Own Responsive Opt-In Mailing List!
  • Opt-In List Building for Beginners
  • The Expert Guide To Opt-In List Building

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A Blogger’s Christmas Wish, Love And Peace To All


Hey guys it’s almost Christmas and I wanted this post to reflect a little about this most special time of the year. I was going to post a copy of a Christmas poem that I wrote on Helium but then I remembered that I did that last year. As there was no point in posting it again I though it best to write another Christmas poem, one that I hope will strike a chord with some of my readers.

Yeah, I know some of you guys aren’t into poetry but I figure there’s no reason why you shouldn’t attempt to broaden your horizons a little every once in awhile. :wink_ee: I know how Christmas can mean different things to different people and so it would be pointless for me to try and fulfill all those individual needs with this one poem, so I thought it best to portray a little of what it means to me.

Nativity scene

Christmas comes but once a year
And to many one thing is very clear
For many it’s all about the shopping spree
Or even decorating the Christmas tree

The Christmas lights many a house adorn
Whilst a few Scrooges walk by looking forlorn
But there is more to Christmas than meets the eye
A lot more than just eating some fruit mince pie

It’s a story about a child born in a manger
Born there because his parents fled the danger
For King Herod made the decree all baby boys to die
Scared was he that the birth of Jesus meant his time was nigh

It’s a story of the love of our Father
For He Loved us so much that he’d rather
Sacrifice his Son so that all who believed
The real reason why Jesus was conceived

For He is our Savior and our teacher too
For he taught us all that we must do
To be as He was while on this Earth
For we must follow him for all we are worth

The path may not be easy that is true
But better the hardships than hell to queue
The rewards are great and so we strive
To reach the end to be truly alive

So this Christmas when loved ones are near
Remember the true reason for the Christmas cheer
It’s that we all get together to celebrate
That love is so much more important than hate

Merry Christmas !

Merry Christmas everyone. I hope you all have a great time and that it’s a special one for each and every one of you.

If you’re looking for some great gift Ideas, other than the ones below, just check out my Gift Ideas Category

Some Christmas Ideas

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Why The List Hater Has His Very Own List


It’s no secret that I dislike lists, and no I’m not talking about a shopping list either. Nope, the lists that get my goat are those ones that you always come across on the Internet where you have to supply your details in order to get some crappy Ebook or something.

What I didn’t know the first time I gave my details to one of these sites was that I was inadvertently giving them permission to add me to their email list. That in itself didn’t seem so bad until I started to get all these emails trying to encourage me to invest in the REAL Ebook, the first one being just a teaser, some affiliate or some other scheme they’re promoting.

You know it was ages before I found out that you could unsubscribe from these things :doh_tb: I know stupid right? But heck they place those things way, way down at the bottom of the email and there is a whole lot of blank space between the end of the email and that unsubscribe link. :furious_tb: :guns_tb:

Annoying day

Image by the Italian voice via Flickr

It wasn’t until after I had a conversation with Kimberly on her New Comment Policy post that I decided to start my own list. You can see the link in the top of the sidebar, the one that says Sign up to be notified of new posts. I don’t expect too many people to sign up for it, especially as I’m not going to promote it or anything, but it’s there just so I can say I’m part of  the ‘list’ gang. :jittery_tb:

So, what can you expect from joining my list? Well one thing you won’t get is a whole pile of emails trying to sell you something. Nope the only time you will get an email is when I’ve posted a new post. That email will contain a link to the post with a, hopefully witty, comment by yours truly. I may once in awhile include a link to something that I’ve found to be useful, or perhaps even a joke that I’ve found particularly funny. Yes, there may be an affiliate link in there every now and I’m not going to lie to you by saying there won’t be.

In case you’re wandering I’ve decided to use the free version of MailChimp to power my list. If I ever get anyone to sign up I’ll do a post evaluating their service.

Anyway, the balls in your court now; if you feel like getting this kind of email from me just click on the link. OK, make my day, who’s going to be the first on my list.

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