As most of you can see I’ve tweaked my theme a little to give it a little Christmas feel about it. This was really easy because I use the FlexSqueeze theme and to help others using the same theme I posted a little tutorial on how I made the changes.
Still I don’t feel as if I have done enough to set the stage and so I think it’s only fitting that I entertain you with a Christmas poem of mine. Even though I wrote this last year, this is the first time it’s appeared on this blog.
I hope you enjoy it.
It’s almost Christmas, the day is near
Everyone prays that there be good cheer
The meaning of Christmas differs for all
Not everyone puts holly in the hall
Businessmen think of the money they’ll make
Terrorists of the lives they may take
Children of gifts they will receive
Parents of the mess it will leave
So many of us on this day we forget
The child that was born and the kings he met
The man that grew with peace in his heart
With love for all till the day he did part
Oh that this day could bring joy for all
That terror and hate from all would fall
To be left behind and be seen no more
That each and everyone we may adore
That poverty would cease to exist
That peace would rein in our midst
That rulers learn to live in harmony
That less importance be placed on money
Turn each to the other and clasp their hands
Though we live in far strung lands
We must make a stand for what we believe
Let’s think no more of how to deceive
Now, I know that not everybody likes poems and that perhaps one or two of you may have completely skipped this post because of that. Well I reckon I may have a little something extra for those of you who managed to read it to the end and beyond.
While the most important part of Christmas is to celebrate the birth of Jesus Christ and everything that he has brought to the world, you can’t escape the fact that it’s probably the one season when people are quite happy to open their wallets in search of that special gift for family and friends. This being the case most bloggers should have made preparations to capitalize on this seasons potential for increasing their blogging income.
Personally I’ve left it a little late, as I should have done some posts promoting products way before today. Even so, perhaps there is something in that old saying better late than never.
Usually when promoting a product I will shove a banner in the post somewhere in the hope that someone will click on it. Sure it works sometimes but generally it’s been a little disappointing. So, it left me wondering as to what I could do to increase peoples willingness to click on a product and perhaps making a sale.
I’ve done several posts blaming it all on the landing pages as they were not converting the customers I was sending them to actual sales. Perhaps people are more aware of online shopping these days and are a little untrustworthy of a lot online stores.
I then came across this post by two grouse Aussie sheilas :smile1_ee: , a post that gave me a whole new perspective on how I should tackle online marketing. Their post, How Much Did We Make on Amazon This Month?, shows how they managed to make a whole lot of cash and all because Amazon was able to convert the people they sent over to buying customers. And guess what? No banners, only text links.
So, perhaps people are virtually blind to banners these days, but are more willing to click on a link if that link is relevant to what they are looking for. Perhaps these same people trust Amazon and are therefore more likely to make a purchase. Sure their payout isn’t all that crash hot, but the more you sell the greater the commission. Sounds like a bit of an incentive to me.
I’ve tried the text links over banners idea on my Top Sexual Aids blog. The post A Special Gift For The Person Who Has Everything uses links instead of banners. I haven’t had time to see whether Amazon has any products I can use and I’m not expecting many sales as the blog is new and hasn’t got much traffic yet. Perhaps next year.
So, have you done anything to cash in on the prospective Christmas customers, and if so what have you done and how is it working for you?