How To Fix Rich Snippets

Ever since Google introduced its rich snippets, webmaster and bloggers alike have been tearing their hair out trying to make their sites compliant. I know, because I’ve seen how many people are Googling rich snippets, hoping that Google can solve the problem that they started in the first place. Unfortunately it seems a lot of them aren’t finding a solution to their problem.

At least this post will fix rich snippets for Flexsqueeze owners. So why all the fuss?

According to Google….

 

Adding structured data to pages on your site helps Google’s algorithms understand their content and index them better. The structured data gathered from your site can be used to improve the page’s search entry, for example, to generate rich snippets, which provide an improved page summary in our search results. There are several ways that you can add structured data to your web pages: by adding markup to your pages, using Data Highlighter, or using Google’s Merchant Center.

Even though Google tries to help us by giving examples, because of all the different themes and platforms out there these examples just seem to drive us batty. Why is it working for everyone else and not for us?

I’ve never worried about it until I started my Sports Betting blog. I want that blog to do really well and that means, as much as it pains me, I have to do all I can to please Google. That meant getting the ‘rich snippets’ to appear correctly on all my pages. It was simple enough to get the ‘authorship’ part to work so that my image appears in the search engines.

rich snippets

All I had to do for that was to add the following code….

<a rel=”author” href=”https://plus.google.com/105130553592815175528″>About Peter Pelliccia</a>

…. into the ‘footer script’ part of Flexsqueeze theme options found in the Analytics/Javascript/Favicon menu.

The problem was, even though everything else was working fine I was getting the following errors. 

Error: Missing required field “entry-title”.

Error: Missing required field “updated”.

Error: Missing required hCard “author”.

It took me ages to fix them all but now that I have I want to share it with all the other Flexsqueeze owners who may be having problems with their rich snippets.

How To Fix Rich Snippets On Flexsqueeze

In the WordPress Dashboard go to Appearance and then click on editor at the bottom of the selection. The first file we want to edit is the Single Post (single.php). Find the following bit of code….

<h1><?php the_title(); ?></h1>
				<?php if (get_option('flex_metadata_show') == "yes") { ?>
				<div class="postMeta">
					<div class="postdate">
						<?php the_time('l, F jS, Y') ?>
						at
						<?php the_time() ?>
						&nbsp;
						<?php edit_post_link('Edit'); ?>
					</div>

 

We need to change that to;

<h1 class="title single-title entry-title"><?php the_title(); ?></h1>
				<?php if (get_option('flex_metadata_show') == "yes") { ?>
				<div class="postMeta">
					<div class="postdate date updated">
						<?php the_time('l, F jS, Y') ?>
						at
						<?php the_time() ?>
 by
<span class="vcard author"><span class="fn"><?php the_author(); ?></span></span>
						&nbsp;
						<?php edit_post_link('Edit'); ?>
					</div>

We will also need resolve this issue in the by fixing the Archives (archive.php).We need to change the following code. 

<h2><a title="Permanent Link to <?php the_title(); ?>" href="<?php the_permalink() ?>" rel="bookmark"><?php the_title(); ?></a></h2>
				<div class="postMeta">
        <?php if (get_option('flex_metadata_show') == "yes") { ?>
          <div class="postdate">
            <?php the_time('l, F jS, Y') ?>
            at
            <?php the_time() ?>
            &nbsp;
            <?php edit_post_link('Edit'); ?>
          </div>

so it looks like the following.

<h2><a title="Permanent Link to <?php the_title(); ?>" href="<?php the_permalink() ?>" rel="bookmark" class="title single-title entry-title"><?php the_title(); ?></a></h2>
				<div class="postMeta">
        <?php if (get_option('flex_metadata_show') == "yes") { ?>
          <div class="postdate date updated">
            <?php the_time('l, F jS, Y') ?>
            at
            <?php the_time() ?>
 by
<span class="vcard author"><span class="fn"><?php the_author(); ?></span></span>
            &nbsp;
            <?php edit_post_link('Edit'); ?>
          </div> 

Finally we have to change the code that’s found in the Main Index Template (index.php)

<h2><a title="Permanent Link to <?php the_title(); ?>" href="<?php the_permalink() ?>" rel="bookmark"><?php the_title(); ?></a></h2>
        
        <div class="postMeta">
        <?php if (get_option('flex_metadata_show') == "yes") { ?>
          <div class="postdate">
            <?php the_time('l, F jS, Y') ?>
            at
            <?php the_time() ?>
            &nbsp;
            <?php edit_post_link('Edit'); ?>
          </div>

We need to adjust that bit of code so that it looks like this.

<h2><a title="Permanent Link to <?php the_title(); ?>" href="<?php the_permalink() ?>" rel="bookmark" class="title single-title entry-title"><?php the_title(); ?></a></h2>
        <div class="postMeta">
        <?php if (get_option('flex_metadata_show') == "yes") { ?>
          <div class="postdate date updated">
            <?php the_time('l, F jS, Y') ?>
            at
            <?php the_time() ?>
 by
<span class="vcard author"><span class="fn"><?php the_author(); ?></span></span>
            &nbsp;
            <?php edit_post_link('Edit'); ?>
          </div>

 

I’ve actually produced a video which you can see below. This video shows step by step how to edit each file so that you also can become rich snippet compliant. It’s also kind of nice to see your photo in the search engines. Naturally all of this will be in vain unless you have a Google + profile. The following link will show you what Google requires from you.

WordPress Tutorial How To Fix Rich Snippets

I hope this post helped you and if it did don’t forget to share with your mates.

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How To Optimize Your WordPress Blog

web page speed

I promised you in the last post that I would tell you how to optimize your blog so that you can increase it’s speed and at the same time keep Google happy. Before optimising this blog and moving it to {inmotion hosting}, it used to take over 12 seconda for the page to fully load. Now it takes around 3 seconds. You have to admit that is a pretty big difference. This post will be the first of a series of posts that wil explain how it did it. The first step was to resolve the issues suppled by Google’s Page Speed Insight. The initial scan of this blog showed that as far as Google was concerned I had some high priority issues to resolve.

High priority.These suggestions represent the largest potential performance wins for the least development effort. You should address these items first: Serve scaled images, Leverage browser caching, Enable compression, Optimize images

For the purpose of this post I will show you how to resolve these issues starting off with serving scaled images. Read the rest of this entry

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Andy’s IM Graphics Plugin Review

I have gotten a lot of emails from people who say that although they love the FlexSqueeze theme the fact that they’ve just purchased a professional theme of their own prevents them from outlaying anymore money on another one. Even so they wish their theme had the ability to incorporate professionally designed images right into their posts or sales / landing pages and, pretty please, is there a plugin or something that would allow them to have at least that portion of flexibility that FlexSqueeze has. Unfortunately I’ve had to disappoint them all by answering in the negative, until now.

Rather than emailing them all with the good news, an impossible feat as I’ve deleted most of their emails, I though the next best thing is to write a post about a plugin I’ve just purchased that will allow them to do just that. Why buy it when FlexSqueeze already has the feature built in? Well two reasons really, the first being I had to get my hands on it to give it a proper review and the second is that I got it at a really good price and you can too if you act quickly!

Is The IM Graphics Plugin For You?

Before I tell you about the IM Graphics plugin I want you to know that the person behind this plugin in none other than Andy Bailey the man behind the CommentLuv plugin and so you can be assured of it’s quality and know that Andy is always there to help when and if it is needed.

In case you’re not aware the IM part stands for Internet Marketers and this plugins is best suited for those of you who are planning to sell stuff on the net. Where most people go wrong when designing their landing pages or writing posts with the intent to sell is that the end result looks so unprofessional and that alone may be the reason why their conversion rates are so low. The problem is that they don’t have the resources to pay for the images required nor the graphical expertise to design their own and that’s where Andy’s IM Graphics Plugin comes in.

 I just entered that image with two clicks of the mouse and it’s these sorts of images that will attract peoples attention and help them to focus on what you’re saying. Now I

BRABUS S-B8know there will be some of you who will say that they could do the same thing using the WordPress media library but comparing that to the IM Graphics plugin is like comparing a beat up Volvo to the Brabus Mercedes 800E. They will both get you to your destination but you will get there a lot quicker and with a lot more style with the Mercedes.

I don’t know about you but I am a busy bloke and I don’t have the time to fart arse around. This means if I have to spend a couple of bucks to buy something that will save me time then I will do it. Spending money wisely in order to make yourself more productive is what good business is all about because you can use the time saved being more productive hopefully resulting in more money in your pocket.

If you’re not a proud FlexSqueeze owner and you want the ability to use professionally designed images to make your posts, pages or landing pages stand out from the rest then this is the plugin you’ve been waiting for.

I’m not kidding, you have less than a week to get this plugin at the ridiculously low price of $27. That’s a whole lot better than having to pay $97 which is what the plugin will cost you if you miss out on this great deal. I know how many people are kicking themselves today because they missed out on getting the premium CommentLuv plugin and the special price and ended up paying full tote odds for it!

The Price Includes Professional Images

That’s right, not only do you get the plugin for 27 bucks, Andy has also thrown in a whole pile of quality images to get you going. Watch my video just to get an inkling of some of the images included or follow the link to the IM Graphics plugin page to get an even better idea. The best thing is that you also get the PSD images which will allow you to edit them with complete ease with PhotoShop.

Having said that, I wanted access to even more images and so I paid $49 to get my hands on the Ultimate Squeeze Page Vector Pack which gives me over 250 images

which are also completely editable. Have you ever noticed when you try to enlarge and image or manipulate it in some way how the quality deteriorates dramatically? Well it won’t happen with vector graphics! Like the page says “The Vector Graphics Pack not only contains the layered vector files for each image, but it also contains a fully commented HTML file with all the HTML and CSS needed to quickly create your own professional squeeze pages. Simply copy and paste the code into your sales page and add your content!” This means that even if you’re not a FlexSqueeze owner, if you have access to a HTML editor then there is no reason why you shouldn’t be able to creat your own sales page.

Anyway, I’ve uploaded those files to the plugins image directory so I can show you how it easily manages all your file directories of images.

If there is anything lacking it would be this. Andy, if you’re reading this it would be great if you could incorporate the facility to add a link to an image so that it would link to the product or whatever is being offered. Until then if anyone needs help with doing it manually I’ve included it in my video. :thumbup_ee:

As far as ratings go I give the IM Graphics plugin a rating of 4 out of 5 stars. If Andy was to include that nifty little feature then I would gladly change it to a 5 star rating.As to the graphics pack, that’s a great deal having it included with the plugin but I wanted something more and so I bought the Ultimate Squeeze Page Vector Pack and it’s great that the plugin allowed me to incorporate those images into it.

Is this something that you could use? If not what is it lacking that would cinch the deal?

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About Peter Pelliccia"