How To Turn Your Blog Into A Cash Machine

Most blogger become bloggers because they believed it was the best way to make money online. Some time back I wrote a post called How To Make Money Off A Popular Post which actually turned out to be a really popular posts as it gave the average blogger a way to make money from any post that provided unique content, content that people would be willing to pay for!

I wrote that post after an exhausting and fruitless search to find a plugin which would do the same thing as MediaPass, the site that allows you to make money from a particular post.. The problem is, as good as MediaPass is it has one major drawback which is they take a greater portion of the potential income a blogger can earn from any given post. I figured something was better than nothing so I was happy to join.

The Best Way To Monetize Your Blog

Let me tell you though that I did not give up my search for that elusive plugin and since then I have found two and this post will give you a quick review of both and why I settled on the one that you see working on this post. The problem is it’s going to cost you 50 cents to see those reviews!

There’s a few reason why I have gone this route, even though I know it may upset some regular users, the main one being to test whether or not people would be willing to pay for this type of information. I’ve also set the price so low so as to make it more attractive.

Before you decide it’s not worth your while to pay the 50 cents to reveal those reviews, perhaps because you feel no-one will be willing to pay for your content, just keep in mind that these plugins will allow you to sell anything from ebooks, videos, training posts as well as earning something from those special valuable blog posts. So, without further ado I present to you two plugins that could finally turn your blog into a real money making machine….

WP Pay-Per-View: is my plugin of choice and it’s the one I used to monetize this post. I chose this plugin because the first plugin I purchased, Restrict Content Pro, had one major flaw in that you had to enable the blogs registration feature for it to work. This was fine except that my blog started getting all these spam registrations which I had to continually delete. Not so with WP Pay Per View.

This plugin will protect your post, page or any part of your content from prying eyes until such a time as they decide to pay to view that content. You can set whatever price you want and you can also set a value so they can see all your protected content for any number of days. As you can see from the selection themselves it is very professional looking and it is integrated with WordPress, Twitter, FaceBook and PayPal saving your customers the hassle of creating accounts to get their payment processed. As you know the easier you make it for them the more likely they will part with their money.

Restrict Content Pro: This is touted to be the Premium Content Plugin and its actually the first plugin that I purchased. It’s a little harder to set up but the video instructions that are built into the plugin dashboard are easy to follow, the only problem I found was that I missed the section about enabling registrations on the blog for the plugin to work. I tell you, it had me scratching my head for quite some time until I finally found that little tidbit of information. :hairout_tb:

Having to enable the blog’s registration feature was the only thing I didn’t like about this plugin and the reason I decided to try WP Pay-Per-View. If your blog is already setup for to allow subscribers then you may well consider this as your premium content plugin.

If it wasn’t for that small flaw this would have been my plugin of choice and I’ll probably use it on one of my other blogs where I’m not to fussed with user registration. The plugins dashboard is really quite comprehensive allowing you to set subscription levels, discount codes, keep track of members as well as payments. It will even allow you to download members and payments as CSV files.

WP Pay-Per-View

This is definitely my plugin of choice, both for ease of use to the blogger as far as setting up your content for sale as well as making it easy for your prospective customers to purchase those products

Restrict Content Pro

I would have given this plugin a 5 star rating if only it didn’t require me to enable the registration portion in the general settings of the dashboard. Actually, that one flaw almost earned it 3 stars but it is still a very good plugin.

Again so to reiterate you can use this plugin to sell more than just the content of a post. Here are a few examples where you could use any of these plugins.

  • Sell Your Ebook: You can have the link to your eBook, PDF file or even an mp3 file hidden in your post giving access to those willing to pay for it.
  • Solutions To Problems: People search the net looking for solutions to any given problem. We as blogger normally give that information away for free. Heck some of us even use plugins like ‘buy us a beer or coffee if you like this post’ hoping those who got something from it will give us a donation. Well, getting them to pay up front, and many will do it, is a more profitable option.

I’m sure you get the idea and I’m also sure you can come up with a whole lot of other ways where you can use this plugin profitably. The question is are you willing to invest in your blog in order to make the money you deserve?

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    JVZoo Killer WordPress Plugins.

  • Covert Geo Targeter New WordPress Plugin Lets You Easily Geo Target Your Blog And Insert Your Visitor's Actual Geo Location Anywhere On Your Blogs - Resulting In A Massive Boost In Conversions and Revenue!
  • Animated 3D Characters
  • The Logo Creator Software The Logo Creator is a software product for both Mac and Windows. It creates logos, page headers, web graphics and SO much more!
  • Covert Messenger New WordPress Plugin Lets You Easily Create Cool Intant Messenger Ads On Your Blogs - These Ads Will Suck Your Visitors In and Literally Force Them To Click On Any Link You Want!

How To Get Your Visitors To Click A Link

We all know that it’s hard enough to get people to visit your blog which is why we all try our best to get as many people as possible find their way to them. This includes such tedious tasks as SEO and the more enjoyable, if not arduous, task of commenting on other blogs and forums. So, we do all the hard yards to get them on our blogs but it all seems such a waste of time if they don’t click on our affiliate links.

This is because as hard as it is to increase a blog’s traffic it’s even harder to get them to click on an ad. We spoke about this in an old blog post called Rotating Banner Problem Resolved By Max Banner Ads where I concluded that we could reduce the effect of ad blindness by showing the reader a different image every time the page was loaded.

Overcoming Ad Blindness

The problem is that even rotating the ads didn’t work for long because people saw them for what they are, an ad! So, the way to overcome ad blindness is to give them something to click on that got their attention but didn’t look like an ad!

Let me ask you something, what is it that almost everyone is into these days? The answer would have to be some sort of social media, whether it’s FaceBook, MSN, or whatever, and being associated with such media they are constantly exposed to their instant messenger notifications. Enter Covert Messenger.

You’ve probably noticed the plugin in action while reading this post. Yep, that’s the one that popped up in the bottom right hand corner of this blog, the one that I’ve configured to look like a FaceBook instant message. That ad has only just gone live and while writing this post it’s already gotten two clicks, as can be seen on the image below.

Heck, since capturing that picture the figures had just doubled, and this post still hasn’t gone live yet! It just goes to show that rather than being turned away people are actually attracted to this form of ad. Of course they are because they don’t realize that it is an ad, even though mine does give it away because I placed that attention image in it.

Can you see the potential in this form of ad? Because people are going to be more prone to clicking on it you want to make sure that it actually takes them to somewhere useful. Don’t send them to some obscure site or squeeze page just to make a couple of bucks, especially if the product is somewhat suspect. So, what can you use it for?

  • Building Your List: This would be a great way to build that list you’ve always dreamed of.
  • Promote Your Affiliates: Can you think of a better way to send people to those affiliate products or services that you know and love?
  • Promoting A Special Post: This would also be a great way to send visitors to a particular post which may actually be promoting something.

I could go on and on but I’m sure you have a great idea of where I’m coming from.

How Good Is Covert Messenger?

Covert Messenger is a great little plugin for two very good reasons. The first is that it’s been formulated around an idea that has been tested and proved and the second is that its so simple to use. I’ve configured it to show a Facebook ‘instant message’ 10 seconds after the page loads. It then disappears after 60 seconds and reappears again after another 10 seconds. If they close the ad I’ve configured it so it won’t appear for another 24 hours. The beauty of it all is that you can change those values to anything you want so it works just the way you want it to.

As usual with any new plugin there appears to be a time limit before they lift the price. I decided to get in early and that wasn’t just because I wanted to save a few bucks. I would have paid much more for it because I can see how this would be a powerful tool to ad to my IM tool.

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Will Impulse Sales Work On Your Blog?

I briefly mentioned impulse sales in a post called My Take On Having Ads On Your Blogs which proved really popular as it generated over 100 comments. For those of you who are not sure what impulse sales are its basically an unplanned decision to buy something that was not part of your original purchase. In other words you went out to buy something in particular when something caught your eye and you bought that as well. Chances are that extra product was placed there for just that specific purpose.

Supermarkets are renowned for making use of peoples psychological tendency to impulse buy. The most obvious area for soliciting an impulse purchase is the placement of sweets or confectionary bars at the checkout. Mothers find this particularly annoying, especially if they’re on a diet or have their kids with them who will complain incessantly until their mom gives in and buys them what they want.

Where To Place Your Impulse Lines

If you owned a  shop the logical place to place your impulse lines would be on the shelves using hang sell strips like the the one you see in the image on the right. The owner of this particular store is hoping that although the customer is in a soup aisle the calculators will trigger an impulse to buy one. If things work the way they plan it to they will have produced an extra sale.

Personally, I feel the way to properly trigger an impulse sale, other than having sweets, drinks and the like at the checkouts, would be to offer something that is related to the products that the impulse lines are next to. Rather than calculators perhaps they could have displayed ladles, spices or something along those lines. Read the rest of this entry

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About Peter Pelliccia"